Blog
Inside our blog, you’ll find resources created to guide and inspire—from branding clarity to website strategy and design advice. Whether you’re planning a future project or refining what you already have, these articles are here to help you grow your business with confidence.
Foil blocking & embossing: Premium print finishes explained
Discover why luxury print still matters. Explore foil blocking, embossing, sustainable materials, and expert tips for brands wanting elevated, tactile print
Blog too long or too short? There is no SEO word count
There is no minimum word count for SEO blogs. What matters is structure, intent and content depth. Here’s the real guide to what actually ranks
Decadent orange & cream cheese mince pies (2026 recipe)
Indulge in this twist on the Christmas classic: a mince pie recipe with orange & cream cheese; a rich and zesty delight that elevates the timeless flavours
Stop blending in: Brand photography tips to be memorable
Discover how intentional brand photography can make your business memorable, attract ideal clients, and elevate your visual identity online
16 areas to update when you rename your brand
It’s easy to get caught up in the excitement of rebranding your business, including a new name, but there is a long list of things that goes with that, so don’t get caught out.
November blog ideas: table setting, parties & cosy nights in
Spark November blog ideas for home brands: boost your SEO with inspo on table settings, festive parties and cosy night content to engage and attract readers
Your website images are probably too big. Here's the fix
We disagree with the "under 200KB" advice you'll find elsewhere. Here's our 400KB rule, why it works and how to compress images in minutes.
Want a magnetic brand strategy? Build it on your beliefs
A winning brand strategy isn’t just about logos—it’s about beliefs. Discover how leading with your opinions makes your brand magnetic, trusted and unforgettable
October blog ideas: Autumn aesthetic, wreaths & Halloween
Creative October blog post ideas for interiors & garden websites to attract clients & boost SEO: Autumn aesthetic, wreaths & Halloween
Essential website questions business owners ask first (2026)
Answers to the big website questions small business owners ask—from website SEO to AI, design to DIY. Weekly, actionable, jargon-free advice that gets results
How much is Squarespace VAT on its hosting? (2026 guide)
A breakdown of the true cost of Squarespace VAT on its website hosting plans, including VAT. An up to date guide to help you plan for your Squarespace website
Transform your branding with a compelling tone of voice
Discover why your brand’s tone of voice is as vital as its design & why matching your words to your visual identity makes your branding stronger and memorable
September blog ideas: media walls, bookshelves & table lamps
September blog ideas for interior brands with trending topics like media walls, bookshelves & table lamps to attract search traffic and grow visibility online
5 powerful visual elements of an amazingly-designed website
Part 2 in our series on what to look out for in good website design, looking at the on-page visual elements that go to make an amazing website.
August blog ideas: seclusion, focus, transitions & tech
Creative August blog post ideas for interiors & garden websites to attract clients & boost SEO: seclusion, focus, transitional spaces & incorporating tech
Orange branding isn’t what you think (luxury vs budget explained)
Orange can signal luxury or budget depending on how it’s used. Discover how to control perception, avoid costly branding mistakes & use orange with confidence
What is brand magic & how do I bring it into branding?
Discover what is brand magic, what goes into it and how to bring that x factor to your business brand's branding: helpful tips to stand out in your market
Seven signs you need a coach to unlock your brand potential
Discover the key signs it’s time to hire a business coach—and how the right support can transform your mindset, clarity and brand confidence